“Cerebra Electronica” aims to create a unique connection between the festival visitors and the Ars Electronica - Museum of the Future. This time, tiny electrical impulses generated by neurons will be amplified to interface the human brain to 5100 square meter interactive facade of the AEC.

“Cerebra Electronica” affords each participant an immersive experience by taking a sneak peek inside their brain through a building that is itself infused with the city’s environmental, cultural and social perspectives. Furthermore, the audience are spectators of an expression that is otherwise inherently private and personal.

Cerebra Electronica” was a part of Media Facades Festival Europe 2010.